The Best Swimsuit Trends in 2024

This past week was a BIG swimwear week for me between shopping for a client who will be on a yacht for a week, and another client needing head-to-toe swimwear looks to cover journeys from beach to town throughout her vacation. While out shopping, I’ve noticed some great swimsuit trends – so I thought I’d share the latest and greatest pieces in swimwear for 2024!

Some client swimsuit and beachwear styling from this past week.

Check out the seven best swimsuit trends, and shop our favorites below.

Need to shop outfits for your upcoming vacation? Check out my personal styling services here!

Metal and Bead Embellishments

Trending coins, beads and metal hardware add jewelrylike elements to your swim ensemble.

Triangle Top With Coin Embellishment

Ellie One Piece Swimsuit
Beaded Swim Mini Skirt
Pearl Ring Hardware Bikini Top
Spiral Swim Top
Beaded Triangle Top

Contrasting Trim and Two Tone

If you’re looking for a great basic suit, channel the classic look of 90’s supermodels with iconic contrast trim suits! This look is sure to win favor with both minimalists and those who need a versatile swimwear look on vacation.

Ventura One Piece
The 90s Duo Pant – Black & White Contrast
Joy One Piece Swimsuit
Seamless Finneas Bikini Top
Ribbed Swim Skirt
Tossa Bikini Top

Mermaidcore

Seashell bras, starfish embellishments, shimmer and color-gradient metallics give us the nostalgia of playing mermaid at the pool with our friends, only this time taking the aesthetic into it’s most elegant potential.

La Mer Coquillage high-rise bikini
Lspace X Anthropologie Lockhart One Piece
Returning To The Roots Lisa Kai Beaded Bikini Top
Kandall Bikini Top
LSPACE x Anthropologie Sandy Bikini
Drea Bikini Shimmer Top
Skims Liquid Shine Twist Top

Structured Embellishments: Flowers, Knots, Frills and Bows

Flower-lined straps, knotted waists, bows and big frills create an architectural finish! Pair with a skirt and coverup for great beach-to-dinner and resort outfits.

Rosette off-the-shoulder Red Swimsuit
Sophia Bikini Top 
Underwire Asymmetrical One Piece Swimsuit
Flower Applique Bikini Top
V-Neck Surplice One Piece Swimsuit
Tess Bandeau One Piece Swimsuit

Santa Ruffle One-Piece Swimsuit
Nodus Festón Ruffled One-Piece Swimsuit

Ultra-Flattering Coverage & Shapewear Pieces

We’re all about flattery when it comes to swimwear, and this year designers have taken extensive notes! Ruching, corsetry, arm coverage, thigh coverage, supportive bra-padding and waist-cinching shapewear have entered into the swimwear space to offer women optimal comfort and confidence in and out of the water.

One Piece Swimdress
Norma Kamali Corset Mio One Piece
Tummy Control Hi Cut Bottom (Multiple Colors)
Tummy Control Swim Mini Skirt
Sunsets Sienna Swimdress
Wrapture One Piece Swimsuit
Lift and Sculpt Shapewear Suit (Multiple Colors)
Zip and Sculpt Shapewear Suit (Multiple Colors)
+ NET SUSTAIN Valerie UPF50+ stretch recycled swimsuit
Bombshell Push-Up Bikini (adds 2 cups, multiple colors)

Coquette Frills, Lace and Florals

Lettuce-Edge frills, lace, bows and budding florals have found their way into 2024’s most popular swimwear!

Yellow Ruffle One-Piece Swimsuit
Hamptons One Piece
Ruffle Trim Bikini
Maldives High Waisted Bikini
Maldives Lace Bikini Top
Mix & Match Cheeky Lettuce Ruffle Bottoms
Floral Cutout One-Piece Swimsuit
Gingham Bikini Top

Ribbed Knits, Stitch and Crochet

Flattering ribbed knits, stitch and crochet pieces bring flattering texture into your swim ensembles.

Detail Bandeau Bikini Top
Square Neck One Piece
Alani Bikini Top
Ribbed Tie Swimsuit
Belted metallic ribbed-knit swimsuit
RHODE Crochet Bikini Top
Bone Crochet Corset Bikini Top
Bond Eye Swim Mara one-piece
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